Fujitsu Technology Solutions Internet

Make IT ‘cool’ again in your business

Digital transformation leads to changing work styles. IT users have higher expectations than ever before. How do you meet these?

Fujitsu’s human-centric vision, that puts humans and society in the middle of every innovation. And its culture of co-creation, partner ecosystem and R&D investments in new technology are trademark elements in Fujitsu’s mission to support changing work styles of modern IT users. The main message: tech enables, but ultimately it is about the user. The user demands the freedom to work as they want, with the tools and resources that are needed to be productive and on demand. 

Businesses have to meet these challenges to support the various (and changing) work styles of their employees. They have to do this in an environment full of challenges and possibilities: a growing number of devices, cyber threats and things like Big Data, Artificial Intelligence (AI), wearables and Internet of Things (IoT). “With all this complexity, it is important that we keep looking at the end user”, says Ivar Fennema, Chief Architect at Fujitsu Netherlands. Ivar is also developer of the Fujitsu Microsoft Enabled Digital Workplace, a managed service that facilitates multiple user groups in business with optimized workplaces. “This means we need to look at what is important to modern employees. And that is to communicate and collaborate. Not just via email, but with various tools that makes it easier to work in virtual teams towards joint goals.”

Connecting people, systems and data

Digital transformation will dominate the agendas of 67 percent of the world’s biggest companies within two years, predicts business magazine Forbes. But it is also an umbrella term. For companies such as Philips and Tesla, it means product leadership. For AirBnB it is about transforming business models. For General Electric, with its large catalogue of products, it is digitalizing back-end processes. Fujitsu aims to explore new ways of relating to all our customers. “We invest a lot of our resources in knowledge and solutions for the digital transition”, says Barry van Beem, Head of Service Sales for Fujitsu Netherlands. “But above all, our ambition is to connect people, things and information. In our vision, this is the way to create value in a world that becomes increasingly hyperconnected.”

Valuable to IT users is the support they get in their workplace For a long time, the discussion in this area was about the dilemma: on-site help desk or a ‘shift to the left’ with self-service portals? But now this question is hopelessly outdated. “The future is a mix of automated channels, connected and context-aware, built on top of a service intelligence layer that involves AI to deliver a proactive support model”, says Mike Matthews (Fujitsu EMEIA Service Desk Offering Lead). “It all revolves around the goal of meeting the expectations of your IT users.” This means an ever increasing End User Experience (EUX). “Your IT users are more important than ever. The more productive you make them, the more efficient your business becomes. And in the process, you will make IT cool again.”

Want to find out more about how Fujitsu optimizes the End User Experience? Visit our EUX website Here, you will find the Robeco reference case and the whitebook of the Next Generation Service Desk.

Highlights Fujitsu Forum 2016
Barry van Beem, Head of Services Sales
Highlights of keynotes, breakout sessions and expert talks during Fujitsu Forum 2016 (November 16-17th, Munich, Germany), one of the biggest IT events in the world. This year, it is all about “Human Centric Innovation” – Driving Digital Transformation. Digital transformation is the adoption of connected information technologies, such as cloud, mobile and Internet of Things, into the heart of an organization, so as to change and directly improve the way it creates value.
Guided tour in our Experience Center the Bridge
Ronald Bottenberg, IT Consultant
We are excited to show you our modernized and inspiring Experience Center. Here, you will experience technologies like Internet of Things and Augmented Reality and their practical applications. Demonstrations include a day in the life of the Connected Worker, the Hyperconnected Van and the Connected Cow. Of course we will demonstrate our End User Experience offering as well.
Digital End User Experience to deliver Business Value
Ivar Fennema, Chief Architect for Fujitsu Microsoft Enabled Digital Workplace
CIOs and other IT leaders today face the challenge to develop a more social, mobile and data-driven work environment that support their changing business needs. The Fujitsu Microsoft Enabled Digital Workplace provides the opportunity to exploit cloud, Windows 10 paired to the latest in productivity and collaboration, facilitate trends such as IoT – wrapped in a ‘as-a-service’ model to help reduce costs and grow their business. 
Next Generation Service Desk
Mike Matthews, EMEIA Service Desk Offering Lead
How can the service desk ensure it has the right approach to meet the fast-changing needs of end user and shift its role from problem solver to business enabler? While the classic ‘walk-up’ service desk will always remain popular, automated service-desks processes will increasingly be absorbed as part of an end-user-centric approach to IT service management, along with a great reliance on data and analytics which have the potential to prevent problems before they arise. Our Service Desk of the Future offers people a simple, consistent, consumerized support experience, with multiple interconnected and contextualised channels and integrated Virtual Agents. The result is a user experience that is more compelling than ever before.
Customer interview on stage
Jeroen Vroemen, Head of IT & Information Management TAQA Energy
Users working anywhere and anytime is one of the key drivers for our customer TAQA Energy, part of TAQA which is an international energy and water company listed in Abu Dhabi and operating in 11 countries across four continents. Originally, our Service Desk support was offered from the Fujitsu office in Maarssen and on-site support for more difficult cases from their own office located in Alkmaar. Recently we completed the transition of moving the Service Desk support as well to the new office of TAQA Energy for an even more end-user-centric and both cost effective approach. A social command center is also facilitating the fact that due to the corporate movement from Den Haag to Alkmaar more and more employees are used to work independently of time and place and still cooperating effective with each other.

Barry van Beem, Head of Services Sales

Barry van Beem is responsible for the sales of the Services division of Fujitsu Netherlands. Before he joined Fujitsu in 2015, he worked as owner of a company specialized in Business Transformation. As Managing Director of HP Services in the Netherland he was the driving force behind the successful integration of outsourcer EDS (Electronic Data Systems) at HP. Barry is a highly experienced business transformation executive with a warm heart to customers and innovations.

Session: Highlights Fujitsu Forum 2016 about Human Centric Innovation

Mike Matthews, Offerings Lead responsible for Service Desk and Service Orchestration (SIaM)

Mike Matthews is Fujitsu’s EMEIA Offerings Lead responsible for Service Desk and Service Orchestration (SIaM). He has worked in the IT industry for over 18 years, moving to Fujitsu after 17 years working for other Global Service Providers, in February 2015. Mike has worked in Offerings/Product Management for over 9 years, specifically in the Service Desk/End User Computing area, also having experience in Desktop, Engineering, Operations, Service and Project Management. He is well known in the Service Desk arena, having spoken at various public events such as The Service Desk Institute Annual Conference in Edgbaston, Birmingham and at The Opus, Voice Biometric Conference in both New York and Amsterdam.

Session: Next Generation Service Desk

Ivar Fennema - Chief Architect for Fujitsu Microsoft Enabled Digital Workplace

Ivar Fennema is Chief Architect for Fujitsu Microsoft Enabled Digital Workplace and for other end user services innovations. As a solution architect Ivar takes the lead in answering RFP’s, working on contracts and organizing the right transition and transformation afterwards and delivering excellent customer service.

Session: Digital End User Experience to deliver Business Value

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